E-commerce, Strategy, User experience

can we talk about ta-tas?

This one’s all about a common pitfall I see retailers and e-comm folks run into. I love me some product descriptions, but a phenomenal funnel and amazing product descriptions won’t save you from this particular fail… ______ Not too long ago, I got served a pretty awesome ad on Facebook (how often can you truthfully say that?):     Now this ad has some killer things working in its favor: 1) A testimonial from a…

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