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some things don't belong in your bedroom

By Angie Colee / September 26, 2018 / 5 Comments

So here it is… two weeks since I last wrote.   Ordinarily that wouldn’t be much of a problem, right? Write when you can, the world keeps spinnin’…   Except I promised to write weekly. And then a biiiiiiiiig project with lots of insane deadlines came up and I pushed everything to the wayside.  …

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That time I almost died on a mountain…

By Angie Colee / March 21, 2017 / 0 Comments

OK, I’m exaggerating. A little. I mean, it really FELT like I was dying as I climbed the (relatively flat, level) trail up the mountain. I had to stop every few hundred feet or so, watching as others breezed on pass, making my struggle look like nothing. And it hurt. I didn’t like feeling like…

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the one about the flaming saxophone…

By Angie Colee / March 28, 2017 / 0 Comments

Quick hypothetical question… Say you’re looking to take a special someone out on the town. You know your sweetheart adores live music. But you? Music’s never really been your thing. You just REALLY want to show your favorite music buff a great time. And as luck would have it, you’ve never heard any of the…

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The tale of the neverending Stevie Wonder song

By Angie Colee / May 17, 2017 / 0 Comments

Once upon a time… (let’s not talk about HOW far back) …I was going through a rough patch. And a dear friend of mine dragged me out for two things she knew would cheer me up: booze and live music. Little did I know she had ulterior motives… The live music was at a dueling…

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Go out and get your great deal TODAY… only we won't tell you where.

By Angie Colee / May 23, 2017 / 0 Comments

Want to know how to kill a sale REALLY quickly? Don’t tell them where to buy. You might be chuckling to yourself, wondering who would ever make such a silly mistake. Who has two thumbs and has done that very thing? This dork: Once upon a time, I worked in-house for a VERY high-volume retailer.…

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I'm pretty sure product descriptions are the most boring thing ever, aside from technical manuals.

By Angie Colee / May 25, 2017 / 0 Comments

Maybe it’s just me, but seriously… being bored sucks. And if I’m shopping, why would I want to be bored? That happens every single day, though… Hundreds of thousands of people shopping for something, who have to wade through garbled or technical product descriptions and decipher whether this thing actually does what they need it…

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Shall I compare thee to a tree? (aka Angie's lame attempt at Shakespearean prose)

By Angie Colee / May 30, 2017 / 2 Comments

Today I spoke with a copywriter at the beginning of their career.   At one point I asked what the most frustrating part of learning to become a copywriter was.   The answer: I really just want someone to walk me through the process from start to finish.   I think that’s a great idea,…

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why good ideas sometimes have to die

By Angie Colee / June 14, 2017 / 0 Comments

In my early days, I had this tendency to come up with an idea I thought was BRILLIANT. And one day I had to create a full-page magazine ad. After a fit of inspiration (and some kickass input from my design partner), I brought the ad concept to the Creative Review meeting. This was where…

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can we talk about ta-tas?

By Angie Colee / September 18, 2017 / 2 Comments

This one’s all about a common pitfall I see retailers and e-comm folks run into. I love me some product descriptions, but a phenomenal funnel and amazing product descriptions won’t save you from this particular fail… ______ Not too long ago, I got served a pretty awesome ad on Facebook (how often can you truthfully…

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adventures on the road

By Angie Colee / October 23, 2017 / 0 Comments

Life on the road… equal parts fun and frustrating.   Fun because you get to travel somewhere new. There are loads of cool people (and usually a lot of good food and drink to try, which Angie likey).   Frustrating figuring out what to pack.   Interrupted sleep routines.   Fighting off the “conference crud”.…

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